Ferrari announces two more models in 2026 and sells all its production by 2028
2026 is proving to be a pivotal year for Maranello. After the much-debated launch of its first all-electric model, Ferrari is accelerating its pace: the Italian manufacturer has confirmed the launch of two more new models by the end of this year, while waiting lists are already stretching into 2028.
Sold-out production and unprecedented launch speed
During a special conference, the company's CEO, Benedetto Vigna, revealed the brand's ambitious plans for the last months of this year. Although official orders have been temporarily suspended for many configurations – production capacity being completely sold-out by the end of 2027 – the Italians are not slowing down the pace of innovation.
By the end of this year, 2026, fans of the brand will be introduced to two more absolute novelties. Even if the identity of the new models remains shrouded in secrecy, the announcement demonstrates remarkable operational flexibility at a time when global demand for cars from Maranello is reaching historic levels.
The Luce Phenomenon: From Visual Controversy to Commercial Success
This new phase of expansion comes amid an eventful period. The most resounding launch so far was undoubtedly the Ferrari Luce, the first 100% electric series vehicle in the history of the legendary prancing horse.
- Revolutionary design: Luce's extraordinary aesthetic language immediately sparked heated debate among automotive purists.
- Increased market appetite: Despite initial skepticism about the transition to a silent drivetrain, the first electric Ferrari quickly turned into an undeniable commercial success, contributing massively to long-term stock depletion.
Saving the Internal Combustion Engine: Biofuels as the Solution of the Future
In addition to the electric offensive, Maranello refuses to abandon the legacy and emotion of the sound offered by internal combustion engines. Benedetto Vigna provided important details about the brand's technical direction, confirming that Ferrari is intensively testing biofuels for future generations of internal combustion engines.
"We place biofuels in the category of carbon-neutral fuels," said Benedetto Vigna.
"For us, they are part of that group and they work very well with our engines. We have already tested different types of biofuels and the engine works great. Nothing changes."
A perfect balance between tradition and avant-garde
Through this multi-pronged strategy — electric innovation demonstrated by Luce, protection of the internal combustion engine through green fuels, and demand that significantly exceeds production capacity — Ferrari is consolidating its position as the absolute leader in the luxury supercar segment, demonstrating that exclusivity and sustainability can go hand in hand.
